Fearing that a new show by Joss Whedon may not be getting the recognition it deserves, a group of enterprising fans are organizing to promote Dollhouse eight months before the first episode is due to air.
On the recently launched Dollhouse Forums, Canadian site admin Nathan initially rallied the Whedonites with a battlecry “Dolls Unite! Save Dollhouse BEFORE it’s in danger!” He proposed a number of save-our-show-style promotions, including advertising, organizing viewing parties, creating fansites and evangelizing potential viewers.
The fan campaign idea immediately drew both accolades and detractors.
On Friday, Wired magazine’s Underwire blog took note of the effort, pointing out the concerns of some Whedonesque group blog posters, who worried that a preemptive fan-organized effort might negatively impact the perception of the series, before it has a chance to find an audience.
Writing for Boing Boing, SF author and commentator Cory Doctrow praised the initiative: “Good on ’em! Preemptive strikes are just defense as practiced by precogs.”
After reading what he terms “disheartening” responses from Whedonesque posters, Nathan toned down the title of his message to the less provocative, “Support and hype Dollhouse BEFORE it airs!”
The group has expanded to a Facebook fan page, which has already been added by over 2200 member.
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